Brant MacDuff is a passionate advocate for the North American Model of Wildlife Conservation, a framework that has shaped wildlife management in the United States since the early 20th century. His book, The Shotgun Conservationist, explores the intricacies of this model, aiming to make a complex and often overlooked subject accessible and engaging for a broader audience.

MacDuff’s journey into the world of wildlife conservation began somewhat unexpectedly. Initially, he had little understanding of the North American Model, a set of principles that guide the conservation and sustainable use of wildlife resources. However, his growing interest in the economics of hunting and its role in conservation led him to delve deeper into the history and mechanics of this model. As he researched, MacDuff discovered the model's origins in the late 19th and early 20th centuries, when market hunting was rampant, and wildlife populations were plummeting.

The North American Model of Wildlife Conservation is not a legal document but rather a set of seven guiding principles that have been refined over the years. These principles emphasize the sustainable use of wildlife resources, the prohibition of commercial hunting, and the public ownership of wildlife, among other key tenets. MacDuff is particularly fascinated by the model's flexibility and adaptability, which have allowed it to remain effective for over a century. The model’s success, as MacDuff points out, is evident in the stable or even increasing populations of many wildlife species in North America.

A significant part of MacDuff's advocacy is centered around educating the public on the realities of wildlife management and conservation. He is keenly aware that many people, including hunters, have little understanding of how their activities contribute to conservation efforts. Through his book and public lectures, he seeks to bridge this knowledge gap. MacDuff argues that hunters play a crucial role in conservation, not only through direct actions like purchasing licenses and equipment, which fund conservation programs, but also by actively participating in habitat management and citizen science.

MacDuff also addresses common misconceptions about hunting and wildlife management. One of the most pervasive myths he encounters is the idea that wildlife will thrive if left alone, without human intervention. He challenges this notion by explaining how habitat loss and other human activities have fundamentally altered ecosystems, making active management necessary to maintain healthy wildlife populations.

In his book and public talks, MacDuff also touches on the economic aspects of conservation, highlighting the importance of funding mechanisms like the Pittman-Robertson Act, which directs excise taxes on hunting equipment to wildlife conservation. He points out that without such funding, many conservation programs would not be viable, leading to significant declines in wildlife populations.

MacDuff's work is not just about defending hunting; it’s about promoting a balanced, scientifically-informed approach to wildlife conservation. He advocates for greater public awareness and education on how conservation efforts are funded and the critical role that hunters play in this system. By making the complexities of the North American Model accessible to a wider audience, MacDuff hopes to foster a deeper understanding and appreciation for the conservation efforts that have helped preserve North America's rich wildlife heritage.

Ultimately, The Shotgun Conservationist is both a personal journey and a call to action. MacDuff invites readers to look beyond the surface of hunting and conservation, to understand the intricate systems that have been put in place to ensure that wildlife can continue to thrive in an increasingly human-dominated world. Through his work, he aims to inspire others to become more informed and engaged in the ongoing efforts to conserve the natural world.